Wiklund – startegy work, concept and design
Client:
Turun Osuuskauppa (TOK)
From strategy to execution
Wiklund is in the heart of Turku and has undergone a gradual transformation since in 2016. Flock’s team has been involved ever since the research and strategy work began. Flock has also carried out the interior design and implementation of several concepts for Wiklund. For instance, Walo Rooftop Bar, Coffee House, Original Sokos Hotel Wiklund and Wauditorio, and most recently, Axel W.
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“Flock and Osuuskauppa’s management team worked in co-operation to develop Wiklund’s strategy and build a ten-year investment development program and overall concept for the property. Since devising the overall concept, they have been involved in many of the related subprojects. TOK has been very satisfied with the co-operation with Flock. The company’s key personnel understand business revenue models, consumer needs and the strong transformation they are undergoing, factors related to a superior customer experience and the elements of visually appealing business locations. In these projects, Flock has been systematic, fast and agile, sometimes challenging TOK’s management in a positive way by thinking outside the box. Working with them is easy and positive.”
Mikko Eskelinen
Divisional Director